Cookie policy

1. What Are Cookies?

Cookies are small text files stored on your device when you visit a website. They help websites function properly, improve user experience, and provide information to website owners about how the site is being used.

2. How We Use Cookies

Metal Parts Direct uses cookies to:

Ensure the website operates correctly

Improve site performance and usability

Track visitor activity and shopping behaviour

Measure advertising performance through Google Ads and Shopping

Understand where visitors come from using UTM tracking links

3. Types of Cookies We Use
Strictly Necessary Cookies

These cookies are essential for the website to function and cannot be switched off. They are used for things like:

Page navigation

Security

Shopping basket and checkout functions

Performance & Analytics Cookies

We use Google Analytics via MonsterInsights to collect anonymous information such as:

Pages visited

Time spent on the site

Traffic sources (including UTM campaign tracking)

User interactions and behaviour

These cookies help us improve the website and customer experience.

Example cookies may include:

_ga

_gid

_gat

Marketing & Advertising Cookies

We use cookies from Google Ads and Google Shopping to:

Track conversions from paid advertising

Measure the effectiveness of product ads

Deliver relevant adverts across the internet

These cookies may be set when you arrive via a Google Shopping advert or paid campaign.

Example cookies may include:

_gcl_au

IDE

test_cookie

Functional Cookies

Functional cookies allow the website to remember choices you make, such as:

Preferred settings

Form details

Region or device preferences

4. Third-Party Cookies

Some cookies are placed by trusted third-party services we use, including:

Google Analytics

Google Ads / Shopping

MonsterInsights plugin

Embedded services (if used)

We do not control these cookies directly. Please refer to Google’s cookie policy for more information.

5. Managing Your Cookie Preferences

When you first visit our website, you will be given the option to accept or manage cookies.

You can also control cookies through your browser settings:

Chrome: Settings > Privacy and security > Cookies

Edge: Settings > Site permissions > Cookies

Safari: Preferences > Privacy

Firefox: Settings > Privacy & Security

You may also opt out of personalised advertising here:
https://www.youronlinechoices.com/uk/

6. Changes to This Policy

We may update this Cookie Policy from time to time. Any changes will be posted on this page with an updated revision date.